DiSnEy

tHoR & TonAli

When the “hammer” of football meets the God of Thunder of the Marvel Cinematic Universe. An epic short movie powered by Aspen and Partners to built buzz around the launch of the new Marvel Studios movie “Thor: Love and thunder”. The soccer player Sandro Tonali is the protagonist of the digital promotional video dedicated to the new chapter of the adventures of the God of Thunder, once again played by Chris Hemsworth. The player, called “the hammer” during the championship for his perseverance and strength on the pitch, rode the nickname always accompanying his social media posts with the hammer emoji, making it a recognizable symbol.