COTY
“ILLUSIONE” By BOTTEGA VENETA

COTY
“ILLUSIONE” By BOTTEGA VENETA

Two corporate events celebrated the launch of the new ‘Illusione’ fragrances by Bottega Veneta, transforming the classic sales force training model into an experience of deep connection with nature. Emotion and appeal were key elements of the format designed by Aspen to evoke the sensory expression of the two fragrances, through an immersive location and atmosphere inspired by the natural fruity and floral notes of the new essences. Bottega Veneta’s creative flair was also echoed by inviting guests to create sophisticated bouquets fusing the colors, the sensations and the nuances of the two fragrances for him and her.

Two corporate events celebrated the launch of the new ‘Illusione’ fragrances by Bottega Veneta, transforming the classic sales force training model into an experience of deep connection with nature. Emotion and appeal were key elements of the format designed by Aspen to evoke the sensory expression of the two fragrances, through an immersive location and atmosphere inspired by the natural fruity and floral notes of the new essences. Bottega Veneta’s creative flair was also echoed by inviting guests to create sophisticated bouquets fusing the colors, the sensations and the nuances of the two fragrances for him and her.